Tag: 104.5 The Zone

Browse our Latest articles!

The Industry According To: Kathleen, Kesley, & Chris, Columbia Records

"Relationships matter. Analytics matter. Being able to speak the language matters."

Why TikTok Followers Don’t Equal Radio Talent

"Some creators can. Others simply do not translate."

Tom Brady’s Viral Weekend Was A Business Lesson Sports Media Missed

"Far too many were eager to mock a staged wrestling angle, a promotional appearance, or a calculated branding move that they overlooked what was actually happening."

Why Cumulus Sees Xperi Data as a Big Data Breakthrough for Radio

"We're excited because we feel this is a step forward in using technology to change the way people think about radio. This is really the big data moment for radio, at least as we see it."

BSM’s Top 20 Mid Market Program Directors of 2019

"A look at the Top 20 Mid Market sports radio programmers for 2019."

BSM’s Top 20 Mid Market Local Sports Radio Midday Shows of 2019

"The Top 20 midday shows produced a repeat winner for the first time since the category was introduced."

BSM’s Top 20 Mid Market Local Sports Radio Morning Shows of 2019

"BSM's Top 20 Mid-Market morning shows of 2019 as voted on by sports radio professionals."

The 2019 Winter Ratings Report For Sports Radio

"BSM highlights some of sports radio's top performers for the 2019 Winter Book."

The BSM Top 20 Mid Market Sports Stations of 2018

“Radio executives voted to determine the Top 20 Mid Market Sports Radio Stations of 2018.”

The BSM Top 20 Mid Market Program Directors of 2018

"Radio executives voted to determine the Top 20 Mid Market Sports Radio Program Directors of 2018."

The BSM Top 20 Mid Market Afternoon Shows of 2018

"Radio executives voted to determine the Top 20 Mid Market Sports Radio Afternoon Shows of 2018."

The BSM Top 20 Mid Market Midday Shows of 2018

"Radio executives voted to determine the Top 20 Mid Market Sports Radio Midday Shows of 2018."

The BSM Top 20 Mid Market Morning Shows of 2018

"Radio executives voted to determine the Top 20 Mid Market Sports Radio Morning Shows of 2018."

Sports Radio’s 2018 Fall Book Report

"The sports radio format closed out 2018 with a number of strong ratings performances."

Popular

Why TikTok Followers Don’t Equal Radio Talent

"Some creators can. Others simply do not translate."

Tom Brady’s Viral Weekend Was A Business Lesson Sports Media Missed

"Far too many were eager to mock a staged wrestling angle, a promotional appearance, or a calculated branding move that they overlooked what was actually happening."

Why Cumulus Sees Xperi Data as a Big Data Breakthrough for Radio

"We're excited because we feel this is a step forward in using technology to change the way people think about radio. This is really the big data moment for radio, at least as we see it."

A.I. in Radio: Where Is the Uncrossable Line?

"A.I. does not live in local markets, play games at your remotes, connect with listeners, or comprehend what culture you have built inside your cluster."