"We don’t look at This Cowboy Life as a one-off project. We see it as an important first step in building a meaningful western vertical alongside voices and stories that genuinely connect with everyday people."
"The back and forth was absolutely engaging and teaching, understanding their mindsets of who made them them and what separates certain athletes from others."
“I feel this so strongly. Love is love. Jealousy is jealousy. These are the strong emotions. Our job as storytellers is to make people feel something."
"We don’t look at This Cowboy Life as a one-off project. We see it as an important first step in building a meaningful western vertical alongside voices and stories that genuinely connect with everyday people."
"The back and forth was absolutely engaging and teaching, understanding their mindsets of who made them them and what separates certain athletes from others."