Borrell Associates projects that figure will climb considerably over the next four years as the industry undergoes what it describes as a "great reshuffling."
"As you might imagine, the teams are calling us, the networks are calling us, and everybody wants to lock in the schedule. But it [LeBron's decision] will influence how we set the schedule."
"I think that Adam Silver's got to get a hold of this thing. I think the games are too disjointed right now. NBC, Peacock, Amazon. I think we have disrespected the fans."
"Watch a little bit of Sacramento Kings basketball and gather the context of what they’ve done and what they have not done over the last month and some change. While everybody else is choosing to sell their soul to the devil for draft lottery odds."
Borrell Associates projects that figure will climb considerably over the next four years as the industry undergoes what it describes as a "great reshuffling."