The average person may not be able to tell the difference between a real person’s voice and a synthetic voice, and we know that there’s a large number of people who don’t care, as long as they hear things that confirm their opinions.
"The savings we were able to generate by going through this other way of doing station imaging — utilizing AI — saved about 10 people who otherwise would have lost their jobs as a result of the expense reductions we wanted to put in place."
“This deal will open up new doors for AI voice technology to expand and augment, not replace, our creative capabilities and the talented voice actors we work with every day."
Fred and Paul Jacobs, in collaboration with Chris Brunt, are set to present a comprehensive showcase featuring photos, videos, and analytical insights.
Borrell Associates projects that figure will climb considerably over the next four years as the industry undergoes what it describes as a "great reshuffling."