Tag: Audience Engagement

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FCC Chairman Brendan Carr Taps Veteran Attorney Will Holloway for Legal Team

"Will has been doing excellent work across the FCC for many years now, including most recently serving as a legal adviser for Commissioner Trusty."

Tony Romo Makes Surprise Appearance on Pat McAfee’s Monday Night Football Alt-Cast

"Romo joined McAfee and his crew remotely to analyze the Bills-Vikings matchup."

ESPN Announces Week 11 College Football Coverage Featuring 14 Ranked Teams

"The 86-game schedule includes three ranked matchups, major announcing assignments and expanded streaming options."

After the AM Radio Act, Radio Must Protect FM in Cars

"If the industry was willing to fight this hard to save AM radio, it should be just as aggressive about protecting FM too. Don't wait for another automaker to pull the plug before deciding it's worth fighting for."

Podcast Study 2026: 81% Say Hosts Drive Listening, Offering Radio a Roadmap

"New research shows radio can strengthen audience loyalty through personalities, social media, host endorsements and exclusive content."

How 7UP Disruption Strategy Applies to Classic Rock Radio

Even more so than in other formats, there is significant power in disruption for Classic Rock/Hits radio. Relying on music from the past with...

Red Hotline Globe: Why Authentic Air Talent Matters

"Build your personal footprint across social media and local events. Doing so ensures your connection with the audience belongs to you."

Why Great Radio Stations Need Weeds to Grow

"The best programmers I have worked with were not obsessed with catching mistakes. Instead, they were obsessed with developing potential."

Luke Bryan, Boots, and the Future of Radio

I was standing in the crowd at the Luke Bryan and Shane Profitt show. At some point, I stopped watching the stage and started...

TikTok Tests Voice Calls, Bringing Back a Classic Radio Tactic

"For TikTok, every retained interaction is valuable."

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Tony Romo Makes Surprise Appearance on Pat McAfee’s Monday Night Football Alt-Cast

"Romo joined McAfee and his crew remotely to analyze the Bills-Vikings matchup."

ESPN Announces Week 11 College Football Coverage Featuring 14 Ranked Teams

"The 86-game schedule includes three ranked matchups, major announcing assignments and expanded streaming options."

After the AM Radio Act, Radio Must Protect FM in Cars

"If the industry was willing to fight this hard to save AM radio, it should be just as aggressive about protecting FM too. Don't wait for another automaker to pull the plug before deciding it's worth fighting for."

Ross Douthat’s 60 Minutes Interview with Donald Trump Proved Me Wrong

Douthat’s opinion-writing background, which I once viewed as a liability, actually helped him here. He thinks about big questions for a living. Therefore, he knew where to push Trump beyond the usual talking points.