Tag: B2B Selling

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Worldwide News Network Strikes First International Deal

"This is the first step in building an international network of partners who value trusted, high-quality radio journalism.”

Stephen A. Smith Reveals He Was Consulted About Ryan Clark Being a Part of ESPN Layoffs

"Was I asked what I thought what my feelings were? Yes, I was. Of course I said we have to keep them. But I don't get to make those decisions."

ESPN New York’s Chris Carlin on Bart Scott Departure From Network: “This Is a Very Rough Day”

"I love him. Just for so many people, this is a very tough day. This is an unfortunate reality across a lot of industries these days, especially ours."

Sports Radio Can Be The Search Engine In B2B Marketing

"Sports stations' ability to deliver B2B results is one of my favorite format attributes, and creating opportunities for new connections for businesspeople is critical for employee and C-level buy-in."

The Six B2B Buying Jobs A Client Has To Do

"We can focus on what we can control, and that is direct buyers most often. And we can do a better job of understanding how to assist our clients through their buying process best."

What Can Radio Do To Save Sales Jobs?

"We have lost trust, and without a radical turnaround, we will continue to do so."

You’ve Got 6 Weeks. What’s Your Game Plan?

"You have a deadline of 11/6 and first in the boat will get the opportunity."

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Stephen A. Smith Reveals He Was Consulted About Ryan Clark Being a Part of ESPN Layoffs

"Was I asked what I thought what my feelings were? Yes, I was. Of course I said we have to keep them. But I don't get to make those decisions."

ESPN New York’s Chris Carlin on Bart Scott Departure From Network: “This Is a Very Rough Day”

"I love him. Just for so many people, this is a very tough day. This is an unfortunate reality across a lot of industries these days, especially ours."

Mark Schlereth: ESPN Didn’t Feel Ryan Clark Could “Hold That In” When Pulled From NFL Live

"I don't think they felt comfortable that Ryan Clark would be able to hold that in. So, they let him go for the day and then pulled him off air before he had a chance."