"I think ESPN rightly wanted to own and operate and produce RedZone outright because of the galactic popularity of the show. But the NFL, for their reasons, wanted to retain control of the production of RedZone."
The undeniable fact is personal endorsements work and they’re a great profit tool. Major market stations charge advertisers between 30 and 40+ percent premium rates for endorsements.
"I think ESPN rightly wanted to own and operate and produce RedZone outright because of the galactic popularity of the show. But the NFL, for their reasons, wanted to retain control of the production of RedZone."