Tag: Barrett Sports Media

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Why Are Talk Radio Hosts Missing From 2026 Marconi Award Nominees?

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News/talk has produced Marconi winners and finalists for years. Hosts who've been recognized before -- or who've built shows around exactly the kind of local connection and audience loyalty the Marconis are meant to honor -- don't typically forget to apply.

Streaming Services Develop Distinct Lanes Like Radio

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"When everybody has the music, the music itself no longer separates one service from another. This is starting to make streaming look a lot like radio."

20 Brands In 20 Days: Marci Braun, US 99 Chicago

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"The hang time you get with artists is definitely part of the secret sauce because you feel invested,"

Inside Mark Simone’s Decision to Expand His 710 WOR Show

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"We're doing very well ratings-wise, and apparently really well sales-wise, advertising-wise. If we have sponsors waiting, that's a good sign."

The Next Chapter

Columns Jason Barrett Jason Barrett -
"I bet on myself when I entered this crazy business, and I'm doing it again now when it'd be much easier to take a conventional path."

Marketing The Right Message

Columns Jason Barrett Jason Barrett -
There's an old saying when it comes to marketing a sports radio station "fish where the fish are". For sports stations there's a distinct...

Keys To Being a Good Interviewer

Columns Jason Barrett Jason Barrett -
"You may not know John Sawatsky's name or face but if you watch any of ESPN's programming, his work is on display every single night."
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Streaming Services Develop Distinct Lanes Like Radio

Columns 0
"When everybody has the music, the music itself no longer separates one service from another. This is starting to make streaming look a lot like radio."

20 Brands In 20 Days: Marci Braun, US 99 Chicago

20 Brands in 20 Days 0
"The hang time you get with artists is definitely part of the secret sauce because you feel invested,"

Inside Mark Simone’s Decision to Expand His 710 WOR Show

Features 0
"We're doing very well ratings-wise, and apparently really well sales-wise, advertising-wise. If we have sponsors waiting, that's a good sign."

The San Francisco Giants Reported Rocky Relationship With KNBR Has a Simple Fix

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"Baseball has plenty of unwritten rules. Sports radio partnerships do too. One of them is understanding that a flagship station still has an obligation to call it like it sees it, hold teams accountable, and deliver the type of coverage local fans expect."