“Everything that we’ve built, everything that we’ve done, is to deliver content over the internet. We’re proud of that and proud of being a destination for a younger audience that is used to consuming their sports over the internet.”
If the Barstool Sports Arizona Bowl was a proof-of-concept presentation that the growing media empire can produce top quality game broadcasts, they passed with flying colors.
Borrell Associates projects that figure will climb considerably over the next four years as the industry undergoes what it describes as a "great reshuffling."