Tag: branding

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iHeartRadio Fiesta Latina 2026 Returns to Miami in October

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"Latin music's cultural momentum continues to grow — and iHeart knows it."

Radio One Reshapes Dallas R&B With KRNB Move

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"How audiences respond to the new lineup will ultimately define the move's success."

Chris Palmer Named Triple Tigers VP of National Promotion

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"He brings the experience and creative juices, but most of all, the passion and fun we all love about this job."

94.3 The Dude Hires New Morning Host Robb Reel

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"Reel brings market experience and personal connection to the region."

How Long-Term Branding Drives Real Results in Broadcast Media

Business Bob Lawrence Bob Lawrence -
"Branding campaigns are what keep clients engaged, committed, and successful over the long run."

The Basic Truths Of Marketing: It’s Not Set It And Forget It

Business Bob Lawrence Bob Lawrence -
We have learned over the years that no marketing plan employs a "set it and forget it" tactic.

Is Music Really Your Brand?

Columns Bob Lawrence Bob Lawrence -
I believe the real music revolution began in 2001 when Steve Jobs introduced the first iPod as something neither radio nor any Walkman could accomplish.

How to Take Your Personal Brand to the Next Level

Columns Peter Thiele Peter Thiele -
Always respect your brand’s relationship with the station. You are a 24-hour-a-day goodwill ambassador for your employer. Always keep that in the forefront of your skull. 

7 Steps To Build Your Own Sales Brand

Columns Jeff Caves Jeff Caves -
"Invest in the best, you, and don't be like the rest."

Selling Drama The TNT Way!

Columns Jason Barrett Jason Barrett -
For the past 10 years, if you've watched TNT television you likely heard the channel's slogan "We Know Drama". It's a tagline in my opinion which...

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Radio One Reshapes Dallas R&B With KRNB Move

Music 0
"How audiences respond to the new lineup will ultimately define the move's success."

Chris Palmer Named Triple Tigers VP of National Promotion

Music 0
"He brings the experience and creative juices, but most of all, the passion and fun we all love about this job."

94.3 The Dude Hires New Morning Host Robb Reel

Music 0
"Reel brings market experience and personal connection to the region."

Worldwide News Network Strikes First International Deal

News 0
"This is the first step in building an international network of partners who value trusted, high-quality radio journalism.”