Tag: broadcasting

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ESPN’s Latest Layoffs Continue the Slow Death of Sports Media’s Middle Class

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"After 30 years in sports media, the most valuable lesson I've learned is also the simplest. The audience falls in love with people. The business falls in love with numbers, and the numbers always win."

The Subscription Question Hanging Over SiriusXM’s Deal With Audacy

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"The real challenge isn't adding great content. It's convincing consumers to change habits they've spent years developing. Netflix is learning in real time that paying for exclusive access to content people already enjoy elsewhere doesn't automatically persuade them to open their wallets. SiriusXM now faces a similar test."

92.5 WXTU’s Nicole Michalik Discusses Crossing Over From Pop to Country

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"If vinyl records can have a sexy comeback so can radio."

Discovery Channel’s Shark Week Holds a Radio Strategy Secret

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Shark Week works because it's built, engineered, and marketed

Always Be Hiring

Columns Dave Greene Dave Greene -
“A-B-C. A, always. B, be. C, closing. Always be closing. ALWAYS BE CLOSING!” A great line from a great movie. If this is the first...

Are Barstool Sports and ESPN a Good Fit For Each Other?

Columns Jason Barrett Jason Barrett -
To say that the inside of a sports media office is similar to the inside of a locker room would be a fair comparison....

BSM Podcast – Season 2 – Episode 12 – Chris McClain – WFNZ

BM Podcasts Jason Barrett Jason Barrett -
The 12th episode of Season 2 features a conversation with Charlotte sports radio morning host Chris McClain. Over the course of thirty two minutes,...

Eric Davis Added To Afternoons on ESPN LA 710

Radio BSM Staff BSM Staff -
Former NFL defensive back turned national sports media personality Eric Davis has increased his role on ESPN Los Angeles 710AM. Davis joins former NFL...

Great Content Attracts Advertisers

Columns Dave Greene Dave Greene -
I assume a lot of us in sports media sales start our day’s the same way - by perusing industry news. I get daily...

BSM Podcast – Season 2 – Episode 11 – Brian Musburger – VSIN

BM Podcasts Jason Barrett Jason Barrett -
The Vegas Stats and Information Network is the brainchild of Brian Musburger. On the 11th episode of Season 2 of the BSM Podcast, Brian shares...

Mitch Levy’s Run At Sports Radio KJR Has Ended

Radio BSM Staff BSM Staff -
Earlier this week, BSM reported that Mitch Levy's stint at Sports Radio KJR in Seattle was likely to come to an end. Today, the...

Help Wanted

Columns Dave Greene Dave Greene -
A few years ago, I added the words “always hiring great sales talent” to my LinkedIn profile. Since that time, I have had exactly...

Judd Sirott Named Radio Voice of the Boston Bruins

Radio BSM Staff BSM Staff -
98.5 The Sports Hub announced today that Judd Sirott has been named the new radio play-by-play voice of the Boston Bruins. The Sports Hub,...

BSM Podcast – Season 2 – Episode 10 – Bernie Miklasz – 101 ESPN

BM Podcasts Jason Barrett Jason Barrett -
The 10th episode of Season 2 features a 50+ minute conversation with St. Louis sports radio host Bernie Miklasz. The longtime writer and current morning...
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The Subscription Question Hanging Over SiriusXM’s Deal With Audacy

Columns 0
"The real challenge isn't adding great content. It's convincing consumers to change habits they've spent years developing. Netflix is learning in real time that paying for exclusive access to content people already enjoy elsewhere doesn't automatically persuade them to open their wallets. SiriusXM now faces a similar test."

92.5 WXTU’s Nicole Michalik Discusses Crossing Over From Pop to Country

Features 0
"If vinyl records can have a sexy comeback so can radio."

Discovery Channel’s Shark Week Holds a Radio Strategy Secret

Columns 0
Shark Week works because it's built, engineered, and marketed

New Game Lets Radio Pros Win the Ratings War

Features 0
"The way that the game is developed, the FCC ownership regulations match the time. It gradually loosens to what we have today,"