"Partnering with YouTube at this level for the first time allows us to put these ceremonies directly into the environment where so much of today's journalism and storytelling already lives."
Tirico said the NBC Sports crew did their pregame interviews with Smith as he worked with an athletic trainer in an attempt to play on Thanksgiving night.
"Partnering with YouTube at this level for the first time allows us to put these ceremonies directly into the environment where so much of today's journalism and storytelling already lives."