Tag: Cable TV

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Why Urban Radio’s Future Depends on a Bold Rebrand Strategy

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Think about what’s trending now in music, video, entertainment, and social media. Are you where your listeners are?

Can Sports Radio Still Recruit the Former Athlete?

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"For sports radio to be persuasive, it needs to be believable. For sports radio to be believable, it must remain credible"

How Mike McVay’s Journey Led Him to the Radio Hall of Fame

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“I was shocked. I mean, it just didn't register at first. But it means so much to me because, again, you think of where you started and what motivated you to get into it.”

20 Brands In 20 Days: Rick Strauss, 98 Rock Baltimore

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A lot of people say it, but I think this company and this station really walk it in terms of local personality-driven community-engaged radio.

Streaming TV Beats Broadcast and Cable TV Combined During May, Nielsen Data Shows

Business BNM Staff BNM Staff -
Streaming usage has grown by 71% since 2021, when The Gauge from Nielsen was first unveiled.

Streaming TV Reaches Record High as YouTube Dominates in April’s The Gauge from Nielsen

Business BNM Staff BNM Staff -
It marks the third consecutive month that both streaming and YouTube have set a new high watermark.

Why Data From Crowd React Media Shows the Death of Cable TV Might Have Been Exaggerated

Business Garrett Searight Garrett Searight -
"Cable still has a lot of life left in it and a lot of lessons that it can learn in order to capture that younger demo."

Broadcast TV Sees October Uptick in Latest Nielsen Data From ‘The Gauge’

Business BNM Staff BNM Staff -
Despite the more than 3% gains for broadcast TV in recent months, it still lags behind cable and streaming.

Median Age of Podcast Users Nearly 30 Years Younger Than Cable TV

Radio BNM Staff BNM Staff -
"The ascent of podcasting signals a shift towards on-demand content consumption that aligns with the lifestyles and preferences of younger generations."

Adam Silver: Younger NBA Audiences Don’t Subscribe to Cable, Aren’t Finding Our Games

Television BSM Staff BSM Staff -
“We recognize that, in some ways, the decline of cable has disproportionately impacted the NBA.”

ESPN Doesn’t Have Problems You Were Told It Did, But Cable is About To

Columns Garrett Searight Garrett Searight -
The demise of ESPN has been greatly exaggerated. The network is operating from a place of strength, while others make up scenarios for why it's going down the drain.

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Can Sports Radio Still Recruit the Former Athlete?

Columns 0
"For sports radio to be persuasive, it needs to be believable. For sports radio to be believable, it must remain credible"

How Mike McVay’s Journey Led Him to the Radio Hall of Fame

Features 0
“I was shocked. I mean, it just didn't register at first. But it means so much to me because, again, you think of where you started and what motivated you to get into it.”

20 Brands In 20 Days: Rick Strauss, 98 Rock Baltimore

20 Brands in 20 Days 0
A lot of people say it, but I think this company and this station really walk it in terms of local personality-driven community-engaged radio.

Silver Tribe Media’s Neal Carruth is Ready to Build Something Bigger

Features 0
"One of the big draws for me at Silver Tribe was the ability to help clients with everything that I've learned over two decades plus in radio and podcasting."

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