Tag: CBS Sports

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The Industry According To: Kathleen, Kesley, & Chris, Columbia Records

"Relationships matter. Analytics matter. Being able to speak the language matters."

Why TikTok Followers Don’t Equal Radio Talent

"Some creators can. Others simply do not translate."

Tom Brady’s Viral Weekend Was A Business Lesson Sports Media Missed

"Far too many were eager to mock a staged wrestling angle, a promotional appearance, or a calculated branding move that they overlooked what was actually happening."

Why Cumulus Sees Xperi Data as a Big Data Breakthrough for Radio

"We're excited because we feel this is a step forward in using technology to change the way people think about radio. This is really the big data moment for radio, at least as we see it."

NFL Advertising Revenue Reportedly Climbs 7% for 2025 Season

"Regular-season TV revenue grew 6% to $4.2 billion. Postseason growth was even steeper, as the NFL’s 13-game January/February slate generated $1.62 billion in total sales, an 8.5% gain that works out to an additional $127 million."

Russell Wilson Reportedly Joining CBS Sports

"During the Giants' bye week in December 2025, Wilson appeared as a guest analyst on The NFL Today — a move widely seen as an on-air audition."

The 47th Annual Sports Emmy Awards Recognize Sports Television’s Best

"A total of 47 category winners were announced according to NATAS."

Four NFL Players Set To Become the Next Network Stars for Football

"If we’re talking about the biggest long-term difference-makers for NFL television, these same four names still stand above the rest."

ESPN Adds Keiana Martin as SportsCenter Anchor

"ESPN has always represented the pinnacle in sports coverage, and I’m excited to contribute to that legacy.”

YouTube Reportedly Could Be Without Any NFL Games This Season

"YouTube had been in talks with the NFL to broadcast as many as five games in 2026. However, those negotiations have since stalled."

Russell Wilson Reportedly In Talks To Join CBS Sports

"Wilson, 37, did recently visit with the New York Jets about a backup role behind Geno Smith. But television looks like the next chapter."

Gambling’s Grip on Sports Networks Is Growing Along With Added Risks

"Leagues have accepted the revenue. Networks have built it into broadcasts and are being paid a premium for it. Sportsbooks have expanded the menu. Everyone has a stake. That also means everyone shares responsibility."

FOX Sports Reportedly Purchases 2026 Big Ten Championship From NBC Sports

"NBC received between $45 million and $55 million for the game."

NFL, Networks Reportedly Far Off In Rights Fees Expectations

"Some estimates suggest the league could seek a doubling of its current deals. By comparison, media companies appear far more cautious, with expectations reportedly landing closer to a 25% increase."

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Why TikTok Followers Don’t Equal Radio Talent

"Some creators can. Others simply do not translate."

Tom Brady’s Viral Weekend Was A Business Lesson Sports Media Missed

"Far too many were eager to mock a staged wrestling angle, a promotional appearance, or a calculated branding move that they overlooked what was actually happening."

Why Cumulus Sees Xperi Data as a Big Data Breakthrough for Radio

"We're excited because we feel this is a step forward in using technology to change the way people think about radio. This is really the big data moment for radio, at least as we see it."

A.I. in Radio: Where Is the Uncrossable Line?

"A.I. does not live in local markets, play games at your remotes, connect with listeners, or comprehend what culture you have built inside your cluster."