Tag: CBS Sports

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The Industry According To: Kathleen, Kesley, & Chris, Columbia Records

"Relationships matter. Analytics matter. Being able to speak the language matters."

Why TikTok Followers Don’t Equal Radio Talent

"Some creators can. Others simply do not translate."

Tom Brady’s Viral Weekend Was A Business Lesson Sports Media Missed

"Far too many were eager to mock a staged wrestling angle, a promotional appearance, or a calculated branding move that they overlooked what was actually happening."

Why Cumulus Sees Xperi Data as a Big Data Breakthrough for Radio

"We're excited because we feel this is a step forward in using technology to change the way people think about radio. This is really the big data moment for radio, at least as we see it."

CBS Sports’ ‘With the First Pick’ Is a Top Selection for Substance Over Spectacle

"With the First Pick will not dazzle viewers with flashy production elements. It is built on substance, not spectacle."

CBS Sports Masters Final Round Viewership Best in Over a Decade

"This year’s audience rose eight percent from 2025, signaling renewed momentum for one of golf’s marquee events."

Scott Van Pelt Understands Fan Frustration With Rory McIlroy Final Round Coverage

"You’re following that ball through the air and the ball is coming from a place you can't see. You're trying to find it, and in that instance they didn't. That's an awfully difficult time to have that happen."

The NFL Investigation by the Department of Justice Is Fueled by All the Wrong Reasons

"If the standard for an “anticompetitive” league is one that still delivers the overwhelming majority of its product for free, in local markets, on over-the-air television—then what exactly are we measuring? And more importantly, who are we protecting?"

Paramount+ Announces the Return of UFC’s ‘The Ultimate Fighter’ June 14

"The long-running series has played a significant role in growing the UFC’s audience. It has also helped develop fighters who later became champions and stars."

TNT Sports Draws Best NCAA Men’s Basketball Championship Audience in Seven Years

"For TNT Sports, the performance sets a new benchmark. The 18.3 million average surpasses the company’s previous high of 17.8 million viewers."

CBS Sports, TNT Sports Reportedly Could Merge as Soon as Q3 of This Year

"When we talk about the transaction, it’s important to note that we are operating as two separate companies until the transaction is completed."

HBO Max, truTV To Host Final Four Alt-Cast During Michigan, Arizona Match Up

"The gathering marks one of the few times the group has reunited publicly in more than 30 years."

Why Nate Burleson Is One of the Most Versatile Personalities on Television

"Burleson did what he has done at almost every turn in his broadcasting career: he flourished. There is no doubt that Burleson is on a very unique roll. Good for him, he has earned it."

NFL Ends ‘Monday Night Football’ Doubleheaders, FOX Sports Gains Christmas Day Primetime Game

"We thought adding two games on Monday night would be a great thing for fans."

Popular

Why TikTok Followers Don’t Equal Radio Talent

"Some creators can. Others simply do not translate."

Tom Brady’s Viral Weekend Was A Business Lesson Sports Media Missed

"Far too many were eager to mock a staged wrestling angle, a promotional appearance, or a calculated branding move that they overlooked what was actually happening."

Why Cumulus Sees Xperi Data as a Big Data Breakthrough for Radio

"We're excited because we feel this is a step forward in using technology to change the way people think about radio. This is really the big data moment for radio, at least as we see it."

A.I. in Radio: Where Is the Uncrossable Line?

"A.I. does not live in local markets, play games at your remotes, connect with listeners, or comprehend what culture you have built inside your cluster."