Tag: Classic Rock
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Michelle McCormick Exits WLAV Grand Rapids After Layoffs
"About two weeks ago our company had to make some changes and they had to eliminate some jobs. Mine was one of them that was eliminated. I'm going to be here for two more weeks."
Making Classic Rock Dreams Come True
"Your station becomes a topic of conversation — something I'm sure it is not on the average day."
KOLA vs KCAL Classic Rock Format Comparison
"The real difference between the two is less about era and more about the types of songs being played. "
How Adrian Vandenberg Changed Whitesnake’s Biggest Hit
"I vividly remember writing the song behind my dad's piano."
TikTok Tests Voice Calls, Bringing Back a Classic Radio Tactic
"For TikTok, every retained interaction is valuable."
K-Love Acquires WZBA Baltimore, Ending 26-Year Classic Rock Bay Brand
"This deal fills a significant gap in K-Love's national footprint"
What Pizza Hut and Heinz Can Teach Classic Rock Radio Programmers
"Your station can do something Yum Brands and Heinz can't"
Screamin’ Scott Randall Takes Over Mornings at Detroit’s WCSX-FM
"Screamin' Scott understands the DNA of Detroit rock radio better than almost anyone."
New Rolling Stones Music and Classic Rock’s Missed Opportunity
"Classic Rock radio's response to these releases was the equivalent of a big yawn."
Classic Rock Radio’s Identity Crisis Reveals Radio’s Bigger Positioning Problem
"Listeners almost never parrot back a station's positioner. They know the station's frequency, and sometimes they know a station's moniker."