Tag: Community Marketing Revolution

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UMG Layoffs Hit MCA Nashville Leadership, Promotion Staff

"We are deeply grateful for the contributions of the people leaving us."

Oxford Road’s Dan Granger: Host-Read Ads Remain Podcasting’s Golden Goose

"Both men pointed to live events as an overlooked opportunity."

CNN Strikes AI Partnership with Google

"Google’s innovation with generative AI has changed how people discover information and content, and now those tools will help us explore new ways to discover and engage audiences.”

The Bret Mega Show to Split Hosts Between Two Cities

The split allows The Bret Mega Show to maintain a presence in St. Louis while relocating two of its hosts.

100.3 The Sound’s Lasting Legacy With ‘The Backstagers’

Instead of the goal being to ask people what they thought about the station and gather information, it was about giving them access to the station and creating an open dialogue.

Stop Thinking Of Your Radio Show As Content

"When it comes to creating media, the barrier to entry has been obliterated. As a result, there is too much content competing for a finite amount of attention."

The Secret to Saving Media Companies Is Not What You Think

"There is too much content competing for a finite amount of attention."

Seth Resler Joins Paragon As Community Building Consultant

Resler has developed a blueprint for community-building that utilizes existing digital platforms to help Paragon’s public radio clients launch, grow, and monetize their own micro-communities.

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Oxford Road’s Dan Granger: Host-Read Ads Remain Podcasting’s Golden Goose

"Both men pointed to live events as an overlooked opportunity."

CNN Strikes AI Partnership with Google

"Google’s innovation with generative AI has changed how people discover information and content, and now those tools will help us explore new ways to discover and engage audiences.”

The Bret Mega Show to Split Hosts Between Two Cities

The split allows The Bret Mega Show to maintain a presence in St. Louis while relocating two of its hosts.

Pat McAfee Says He’s Not Interested In Being Part Of ESPN’s Monday Night Football Booth

"I am not supposed to be a color commentator for football. That is something I've decided. I had a chance to try it a couple of times. I hated it and got bored."