Tag: Cumulus Media

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How George Kamel Uses TikTok and YouTube to Spread Dave Ramsey’s Personal Finance Message

"People are tired of being monologued to. They can get information a thousand ways. What they can't get is an interpretation of that information or an experiential version of that information with real people."

How Radio Lost the Hustle to Local Campaigns

"Don’t expect people who don’t already know your radio station to simply stumble across it.

Why Laz Diaz’s Retirement Provides a Powerful Lesson for Sports Radio Veterans

"The people who helped build sports radio have every right to be proud of what they accomplished. But they also have an opportunity — and a responsibility — to explain to the next generation why it was worth doing in the first place."

Jenny Matthews, Jagger Take KC’s 106.5 The Wolf To New York 

“I’m not gonna lie, I was terrified because I truly was a person who always said I don’t like country! But I quickly realized I actually love country music. I just didn’t realize it.”

107.5 The Game Adds ‘Connecting Carolinas’ with Scott Hamilton to Daily Lineup

"We have now expanded to being live and local from 6 AM-7 PM and delivering our content to three other markets in South Carolina."

Buffalo Bills Select 97 Rock As New Radio Flagship

"We look forward to bringing Bills games back to 97 Rock and expanding our reach to even more fans across New York, as well as Southern Ontario."

Cumulus Reshuffles Atlanta Radio Dial With OG and 99X

"These moves strengthen signal efficiency and position our brands for continued growth."

KMJ Reviving Local History Series With Expanded Voices

The series originated after former GM Al Smith noticed an influx of those moving to the area and were unaware of the region's history.

82% of Advertising Agencies Now Buying Programmatic Audio Ads, Cumulus/Westwood One Data Shows

A series of Advertiser Perception studies commissioned by Cumulus and Westwood One shows a near 2x increase in programmatic audio advertising usage compared to 2022.

Cumulus Partners with The Media Audit and TOMA.Solutions for Local Market Data

“Today’s advertisers want more than audience delivery. They want insight, clarity, and a stronger connection between marketing decisions and business results.”

Cumulus Sees 12% Revenue Decline During 2026’s First Quarter

The company's network radio revenue fell just under 25% during the first quarter.

iHeartMedia Names Christopher Layfield as VP Programming in Louisville

"Christopher brings an exceptional track record of leadership, creativity and strategic vision, and will be a tremendous asset to our teams and listeners."

Cumulus Names Bill Smith as Oxnard-Ventura Market Manager/VP

"Bill brings a proven track record of building and leading high-performing sales organizations, along with a commitment to partnering with content teams to create meaningful connections that help local businesses grow."

Atlanta’s ‘Q Morning Crew’ Reveals the Challenges of Replacing a Legend

"It isn’t necessarily about comparing anything to the past. It’s more like, ‘hey, let's be the best versions of ourselves."

Popular

How Radio Lost the Hustle to Local Campaigns

"Don’t expect people who don’t already know your radio station to simply stumble across it.

Why Laz Diaz’s Retirement Provides a Powerful Lesson for Sports Radio Veterans

"The people who helped build sports radio have every right to be proud of what they accomplished. But they also have an opportunity — and a responsibility — to explain to the next generation why it was worth doing in the first place."

Jenny Matthews, Jagger Take KC’s 106.5 The Wolf To New York 

“I’m not gonna lie, I was terrified because I truly was a person who always said I don’t like country! But I quickly realized I actually love country music. I just didn’t realize it.”

Should Nielsen Create a Low-Cost Ratings Service for Small Radio Markets?

I'm not privy to anything Nielsen may be planning, but is it time for the company to consider a low-cost option for small markets?