Tag: DraftKings

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Trend Jacking: The Low-Cost Marketing Strategy Radio Needs Right Now

"One word of caution: do not jack what you do not understand."

Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

DraftKings, VSIN to Deliver 70 Hours of Content From Super Bowl Radio Row

“The on-site opportunity will allow DraftKings and VSiN talent to deliver real-time insights and enhanced content featuring celebrities and athletes as the media, entertainment and sports worlds collide in Phoenix for the big game.” 

DraftKings Chief Media Officer Brian Angiolet Departs

Angiolet was on the job for 18 months, which included DraftKings striking a deal with Meadowlark Media to distribute The Dan Le Batard Show with Stugotz.

DraftKings Ranks Top 10 In National Radio Ad Buys

In 2021, DraftKings spent $26 million on national radio for it's betting service. It was the most by any sportsbook in the country and the only one to crack the top ten of companies in all of radio ad spends.

Mike Golic Jr: You Feel Like ‘A Product Of The Machine’ At ESPN

"It was a hard decision, but one of those where I just looked and said 'when am I going to have an opportunity to maybe go and get in on the ground floor of something, go and actually build and create something?'"

Mike Golic Jr Announces New Gig With DraftKings

"Golic said it has been strange not having anywhere to broadcast for nearly three full months."

Mike Golic, Jessica Smetana Team Up For DraftKings Podcast

"The podcast is separate from the company's deal with Meadowlark Media."

Barrett Sports Media’s Top 21 Specialty Selections of 2021

"These categories were different from the BSM Top 20 and represent twenty one (21) total votes by our current staff and a few select former members."

Angiolet, Borod, Craig & Sottolano Added To 2022 BSM Summit

"If you're planning to attend, please buy your tickets as soon as possible. We have limited room and it's first come, first serve."

John Skipper To Speak At The 2022 BSM Summit

"In January 2021, Skipper's plate became even more full when he reunited with Dan Le Batard to create Meadowlark Media. Since joining forces, the group has raised millions of dollars in funding, lured key talent to join the brand, and in April, Meadowlark closed a deal with DraftKings for a reported fifty million dollars over three years. Not too shabby for year #1.

The Gold Rush Is Here & Talent Have Never Had More Leverage

To say that sports gambling has improved the fortunes for big names in media would be akin to declaring that a Stop sign is red. Gee, ya think?

Popular

Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

How Daniel Cormier Is Approaching Calling UFC Freedom 250 as a Landmark Moment for the Sport of MMA

"As a guy that's represented the country in wrestling and the things that I've done, I've always wanted to go to the White House. Now, I have an opportunity to do it. Plus, to do it with fighting and representing the UFC. That's crazy to me."