"Understanding how our industry influences consumers’ decision-making doesn’t eliminate that influence, but it does encourage more thoughtful, impactful and compelling buying habits."
"The writing feeds everything else. It starts with the backbone of writing, which is preparation. Reporting, researching, and being prepared. I always tell students to use a fraction of what you discover in your story. The same approach applies to everything else."
If you're running a news operation and you actually want to meet consumers where they are, you need more than one lane. You need an audio strategy, a long-form video strategy, a short-form video strategy, and a written strategy.
"When it comes to COVID, you're not allowed to challenge any of these guys that were plastered on your screen for three years. I find that remarkable."
The event commenced with technical difficulties as the owner of Twitter acknowledged that the servers were under strain due to an overwhelming number of individuals seeking to listen.
"Understanding how our industry influences consumers’ decision-making doesn’t eliminate that influence, but it does encourage more thoughtful, impactful and compelling buying habits."
"The writing feeds everything else. It starts with the backbone of writing, which is preparation. Reporting, researching, and being prepared. I always tell students to use a fraction of what you discover in your story. The same approach applies to everything else."
If you're running a news operation and you actually want to meet consumers where they are, you need more than one lane. You need an audio strategy, a long-form video strategy, a short-form video strategy, and a written strategy.
"There's no question in my mind the market is poorer for not having a station like WCBS covering important stories in the tri-state. There are a million stories that could use in-depth reporting, and local news makes a real difference in the communities where it's served."