"Maybe no one can understand why this rebrand is a necessity for Twitter, but if anyone can spot problems and share experiences that are valuable at this moment, it is these guys."
The majority of responses to the change have been negative, yet those who hold faith in Musk say it’s the beginning of the end of Twitter as a news/information platform and the beginning of Twitter as the so-called everything app
Borrell Associates projects that figure will climb considerably over the next four years as the industry undergoes what it describes as a "great reshuffling."