Tag: Featured

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Dianna Russini’s Return Was a Success But Now Comes the Hard Part

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"Russini doesn't need to win over every critic, nor does she need to answer every question thrown her way. But she does need to give people a reason to keep tuning in beyond their curiosity about her personal life."

How Tara Palmeri Built a Digital Media Startup From the Ground Up

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"This was a natural place for me to go: to write for myself in my own name, directly to my audience, and have that kind of intimate connection and really pursue the stories that I wanted to pursue."

What Leaving Radio Taught Me About Staying in the Business

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"Outside the building, I kept translating everything back into it.."

How Phil Mackey Took SKOR North From Whiteboard to Marconi

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"The fact that a small number of people can be so mighty across all these platforms is a testament to how awesome our staff is."

Your News Media Audience is Changing. Why Aren’t You?

Columns Perry Michael Simon Perry Michael Simon -
Pinpointing when the audience’s preferences change is an inexact science. That’s far less important than knowing that tastes have changed.

Quu CEO Steve Newberry Saw a Gaping Hole the In-Vehicle Visuals Report Could Fill

Columns Garrett Searight Garrett Searight -
"No one had ever gone out and gathered this information...so we kinda got to the point that if no one else is gonna do this, we will."

Imagine a World with a Transfer Portal for Sports Broadcasters

Columns Andy Masur Andy Masur -
Trades will be encouraged here as the networks create their dream teams to move forward.

A Guide on How to Bust Onto the Talk Radio Scene in 2024

Columns Peter Thiele Peter Thiele -
Build your brand from the ground up. Study what is successful on the platform of your choice.

Seller to Seller: What is the Hardest Part About Selling Sports Media Right Now?

Columns Dave Greene Dave Greene -
“Prospecting, I feel like the number of categories willing to spend what they need to is dwindling,” came the first response.

Masters Ratings Will Show if Golf Fans Have PGA Tour-LIV Golf Fatigue

Columns Mark Kreidler Mark Kreidler -
The Masters arrives this year at a sort of early confluence of issues.

Should News/Talk Radio Guests Be Paid?

Columns BNM Staff BNM Staff -
But locally -- in 2024 -- in small and mid-sized markets, the money isn’t there. Should we find it?

WWE Has A Lesson Sports Radio Needs to Hear

Columns Garrett Searight Garrett Searight -
The WWE is, at it's core, "professional wrestling." While "sports entertainment" is accurate, it doesn't speak to the foundation of the industry. And that's a lesson, I think, sports radio needs to recognize and embrace.

News Outlets Should Be Embarrassed By Eclipse Coverage

Columns Krystina Alarcon Carroll Krystina Alarcon Carroll -
The hysteria and hype leading up to the eclipse was laughable and unnecessary.

MSNBC Sees Ratings Success Months Into New ‘The Weekend’ Morning News Show

Columns BNM Staff BNM Staff -
The Weekend grew 41 percent and 47 percent in total audience (along with 41 percent and 37 percent in adults 25-54) on Saturday and Sunday, respectively.
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How Tara Palmeri Built a Digital Media Startup From the Ground Up

Features 0
"This was a natural place for me to go: to write for myself in my own name, directly to my audience, and have that kind of intimate connection and really pursue the stories that I wanted to pursue."

What Leaving Radio Taught Me About Staying in the Business

Columns 0
"Outside the building, I kept translating everything back into it.."

How Phil Mackey Took SKOR North From Whiteboard to Marconi

Features 0
"The fact that a small number of people can be so mighty across all these platforms is a testament to how awesome our staff is."

Why Local News/Talk Radio Hosts With Big Egos Risk Unemployment

Columns 0
"News/talk stations are largely syndicated, and the local shows, which used to feature a host, producer, and board operator/phone screener, are largely a thing of the past. What does this mean? If you are a local host on a radio station, having a large ego is an invitation to unemployment."