Tag: Featured

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Dianna Russini’s Return Was a Success But Now Comes the Hard Part

"Russini doesn't need to win over every critic, nor does she need to answer every question thrown her way. But she does need to give people a reason to keep tuning in beyond their curiosity about her personal life."

How Tara Palmeri Built a Digital Media Startup From the Ground Up

"This was a natural place for me to go: to write for myself in my own name, directly to my audience, and have that kind of intimate connection and really pursue the stories that I wanted to pursue."

What Leaving Radio Taught Me About Staying in the Business

"Outside the building, I kept translating everything back into it.."

How Phil Mackey Took SKOR North From Whiteboard to Marconi

"The fact that a small number of people can be so mighty across all these platforms is a testament to how awesome our staff is."

How WBEN Plans to Turn a 4-Minute Eclipse Into All-Day Event

"This is a once-in-a-lifetime event. It's going to be really special and we're very excited. We've really done a lot of planning and I think I'm really excited to see how it unfolds."

Talk Radio Talent Coaching Tips From A Master

David G. Hall achieved legendary programming status in 1991 when he reinvented news and talk radio at KFI, Los Angeles. Now he’s an international...

Sometimes in News/Talk Radio, It’s Better To Be Lucky Than Good

Everything can be content. And doing it in a way that's natural, not braggadocious, relatable, and fun for the audience is a fine line to walk, but an important one to try and achieve

Elle Duncan, Andraya Carter and Chiney Ogwumike Starring on the Big Stage for ESPN

But these viewers were also party to some of the best pregame analysis I’ve seen this basketball season at any level and in any league.

CBS Sports Radio to Become the Infinity Sports Network

“Stations were informed they must cease using the CBS Sports Radio name/brand on-air, online, on social media, and in any sales materials no later than Monday April 15, 2024.”

Meet The Bettors: Chris ‘The Bear’ Fallica, FOX Sports

"I think the goal is to try and give you information that's palpable and that people can digest and absorb."

Anatomy of an Insider: Jeff Passan

The life of an insider takes no breaks, probably causes internal consternation and means you’re on your phone constantly, all in the name of being first to report on a story.

A Plan to Save Both Local Radio and Television

The common element of success for all media since Gutenberg is providing what the public wants. It’s about the content, not the medium.

92.3 KTAR News Host Bruce St. James Proves You Can Go Home Again

"I got great advice...you don't work for call letters, you don't work for cities, you work for people. You find people you're aligned with, and it's amazing how the rest of it takes care of itself."

8 More Radio Commercial Copywriting Tips

If you do not grab the attention of the listener or viewer, you have failed in your quest to sell more product.

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How Tara Palmeri Built a Digital Media Startup From the Ground Up

"This was a natural place for me to go: to write for myself in my own name, directly to my audience, and have that kind of intimate connection and really pursue the stories that I wanted to pursue."

What Leaving Radio Taught Me About Staying in the Business

"Outside the building, I kept translating everything back into it.."

How Phil Mackey Took SKOR North From Whiteboard to Marconi

"The fact that a small number of people can be so mighty across all these platforms is a testament to how awesome our staff is."

Why Local News/Talk Radio Hosts With Big Egos Risk Unemployment

"News/talk stations are largely syndicated, and the local shows, which used to feature a host, producer, and board operator/phone screener, are largely a thing of the past. What does this mean? If you are a local host on a radio station, having a large ego is an invitation to unemployment."