Tag: Garrett Searight

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How Program Director Ashley Layfield Manages Multiple Markets for iHeartMedia

Program Director Ashley Layfield manages two of the most competitive...

How ESPN Can Turn Skip Bayless’ First Take Return Into Something Bigger

"This isn’t about recreating 2012. That version of First Take already happened. It’s about recognizing what can still work in 2026."

Hot Take Flood Zone: Radio Show Content Strategy Guide

"At the exact moment personality and content are becoming more important, some shows are reducing them to a very predictable formula."

Why the NFL’s Nielsen Ratings Complaint Isn’t Anything New

Let's ride the time machine to the end of 1962.

Why Rush Limbaugh is Responsible for the Current Conservative Media Civil War

Rush Limbaugh didn't start a fight. He ended one — for decades. And now that he's gone, everyone left standing wants to throw punches. Think...

How News/Talk Radio Can Use Kalshi and Polymarket to Make Content Decisions

This is just another available data set -- for free! -- that programmers and can hosts can use to inform their decisions.

How 93 WIBC Built a Younger Audience Without Losing Its Soul

"We bring a lot of entertainment, even in the places where it may not be thought of as an entertainment daypart."

Reflecting on Bob Iger’s Legacy As He Departs Disney

Some might say Bob Iger's legacy is "complicated." I disagree.

The One Problem with Tucker Carlson Perfecting the Art of Owning the Digital News Cycle

Few own attention on social media like Tucker Carlson. There's just one issue with that.

Why 570 KVI’s Ari Hoffman Sued the Washington State Legislature

"They have this ongoing thing with independent journalists, radio hosts, or anybody they don't like where they just say 'You're not a journalist. You're not a reporter.' They do this all the time."

Brendan Carr is Auditioning for a Conservative Cable News Job While Running the FCC

Carr isn't nearly as interested in running the FCC as he is in creating headlines and attention for himself.

What Vince Coglianese Has Learned After One Year of Hosting National Show with Westwood One

"I'm very happy to say we've succeeded at levels that even we didn't anticipate. It's been a total blast of a year."

Are Podcasters Creating Too Much Content?

Consistency is one of the golden rules of podcasting. Don't argue with that — it's true and it matters. But consistency means honoring the schedule you set, not chasing someone else's output pace.

Are Radio Leaders in Tune with What Actually Matters to Employees?

I think there's a giant disconnect between what radio leaders think employees want and what they actually value.

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How ESPN Can Turn Skip Bayless’ First Take Return Into Something Bigger

"This isn’t about recreating 2012. That version of First Take already happened. It’s about recognizing what can still work in 2026."

Hot Take Flood Zone: Radio Show Content Strategy Guide

"At the exact moment personality and content are becoming more important, some shows are reducing them to a very predictable formula."

Why the NFL’s Nielsen Ratings Complaint Isn’t Anything New

Let's ride the time machine to the end of 1962.

Proper Preparation Prevents Poor Performance: My Event Planning Playbook

"I know a guy. That mentality isn't a shortcut. It's a survival skill. Build a network of trusted experts long before you need them..."