Tag: Garrett Searight

The “Steak of the Union” promotion is more than just clever wordplay. It was a reminder of what makes this format special.

This is the moment where leaders in the format have two choices. You can plug your ears and shout “la, la, la, la, la,” or you can do something about it.

There's an endless appetite for content. Which is good, because now there are endless avenues to consume it.

"This is my 33rd year, I've done 8,400 programs, and I've never gotten paid from a radio station in my whole life. Not one check."

Look around the cable news landscape, and one thing becomes abundantly clear: familiarity matters.

"They have a lot of catching up to do so it’s not a given this works. But Spotify has had a series of problems fluidly monetizing video and audio, and YouTube is primarily video. Apple could be a better publisher experience, but so many people no longer use Apple for podcasts."

Podcasts have become the farm system. Hosts learn how to structure arguments, manage guests, and build audiences before ever touching a studio camera.

"It still is so much fun. In the end, it’s supposed to be fun. You have things that are a pain that you have to do every day, but even covering Mardi Gras -- with all the oopsie moments -- you’re delivering something special."

The industry is shifting. Or, depending on your viewpoint, has already shifted. The news/talk format can no longer pretend that this avenue doesn't exist.

There’s no shortage of ways to get opinions from Sean Hannity, and that’s precisely the one thing this podcast can’t become if it wants to matter.