Tag: Jeff Sottolano

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Trend Jacking: The Low-Cost Marketing Strategy Radio Needs Right Now

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"One word of caution: do not jack what you do not understand."

Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

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"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

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"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

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"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

Power Panel Talks Strength of Sports Audio at BSM Summit

Radio BSM Staff BSM Staff -
The whole discussion was terrific, but I wanted to share the answers to just the first question Mike McVay asked which was, "What is the strength of the sports talk format?"

Is The Radio Industry Built to Innovate and Address Complex Issues?

Columns Jason Barrett Jason Barrett -
"You need to think about these things not just whether or not your content is good and your ratings are high."

Matt Volk to Exit BetQL, Mitch Rosen and Danny Freisinger Earn Internal Promotions

Radio BSM Staff BSM Staff -
"SVP of Sports Matthew Volk will be leaving the company."

2022 BSM Summit – March 3, 2022 (Day 2)

Columns BSM Staff BSM Staff -
"Check back throughout the day for updates on all of the latest developments from day two of the 2022 BSM Summit."

Angiolet, Borod, Craig & Sottolano Added To 2022 BSM Summit

Columns Jason Barrett Jason Barrett -
"If you're planning to attend, please buy your tickets as soon as possible. We have limited room and it's first come, first serve."

Entercom Announces Management Promotions and Additions

Radio Jason Barrett Jason Barrett -
"CEO David Field issued an internal memo last night announcing the promotion of 10 key people and the addition of another."
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Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

Features 0
"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

Columns 0
"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

Columns 0
"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

How Daniel Cormier Is Approaching Calling UFC Freedom 250 as a Landmark Moment for the Sport of MMA

Features 0
"As a guy that's represented the country in wrestling and the things that I've done, I've always wanted to go to the White House. Now, I have an opportunity to do it. Plus, to do it with fighting and representing the UFC. That's crazy to me."