Tag: Jimmy Brooks

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Trend Jacking: The Low-Cost Marketing Strategy Radio Needs Right Now

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"One word of caution: do not jack what you do not understand."

Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

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"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

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"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

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"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

Countdown To Summer: Jimmy Brooks 100.7 The Tiger Baton Rouge

Radio Jeff Lynn Jeff Lynn -
“Summer has a feeling. There's no other place like Louisiana. Our programming is a soundtrack for the feeling."

Brand Managers Are Overlooking One Very Important Detail

Columns Jeff Lynn Jeff Lynn -
The stream was unlistenable. The levels were inconsistent between music, sweepers and commercials. Reentry between commercials and the morning show was terrible.

Brittany “Bri Lynn” Tully Lands Evenings At 100.7 The Tiger Baton Rouge

Radio BMM Staff BMM Staff -
Tully had been hosting weekends and will now handle 6 to 10 pm. Syndicated “Café Nashville” will shift its time slot to 10 pm to 1 am.

What Are Music Radio’s Biggest Wishes For 2025

Columns Jeff Lynn Jeff Lynn -
With 2025 looming, I ask some radio industry leaders about their biggest wishes for the coming year.

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Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

Features 0
"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

Columns 0
"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

Columns 0
"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

How Daniel Cormier Is Approaching Calling UFC Freedom 250 as a Landmark Moment for the Sport of MMA

Features 0
"As a guy that's represented the country in wrestling and the things that I've done, I've always wanted to go to the White House. Now, I have an opportunity to do it. Plus, to do it with fighting and representing the UFC. That's crazy to me."