Make talent your bottom building block of the programming pyramid and encourage them to be ambassadors of your station’s brand while building their brand within your system.
Talent must first understand who they are in the context of the show, what they are trying to communicate and especially in the case of mornings, the plot of their show.
Collective Heads will offer consulting services for Influencers on air, Podcast Curating and coaching, Creative Talent Coaching, and Digital Advertising.