Tag: John Willyard

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How Bob and Brian Built a Morning Show Dynasty at The Hog

"He gave us two orders. One, be funny. Two, don't piss off the clients,"

Why Pat McAfee’s Reported ESPN Extension Is About Far More Than Just Money

"The story is that ESPN has completely changed its philosophy. For decades, ESPN sold the network. It sold SportsCenter. It sold highlights. Now it sells personalities."

ESPN May Be Having Its Finest Moment When It Matters Most

"For years, ESPN has been criticized for what it wasn't doing. Not enough promotion. Not enough storytelling. Not enough attention paid to certain properties. Fair or unfair, those critiques have followed the network through multiple eras. But right now, those conversations feel very distant."

When Radical Becomes Rational: A New Case for Bold Radio Ideas

"Ninety percent of the ideas will end up on the floor. But some won't."

Imaging Can Make Country Radio Uber Local

One of the best local pieces I have ever heard came from Marci Braun and US99 in Chicago.

Top Takeaways From Going To CRS ‘Looking To Learn’

"I approached this show the same way as all those other events: What can I learn to improve the product or the management and execution of the product?"

Countdown To CRS: John Willyard, John Willyard Productions

“I remember keynote people that really blew me away. Terry Bradshaw comes to mind. He was one of the finest keynote speakers we ever had. Coach Lou Holtz."

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Why Pat McAfee’s Reported ESPN Extension Is About Far More Than Just Money

"The story is that ESPN has completely changed its philosophy. For decades, ESPN sold the network. It sold SportsCenter. It sold highlights. Now it sells personalities."

ESPN May Be Having Its Finest Moment When It Matters Most

"For years, ESPN has been criticized for what it wasn't doing. Not enough promotion. Not enough storytelling. Not enough attention paid to certain properties. Fair or unfair, those critiques have followed the network through multiple eras. But right now, those conversations feel very distant."

When Radical Becomes Rational: A New Case for Bold Radio Ideas

"Ninety percent of the ideas will end up on the floor. But some won't."

Women In Radio’s Meaghan Taylor on Mentorship vs. Sponsorship in Radio

"A sponsor is the person who walks into a room you're not in and talks openly about you. That's what moves careers."