Tag: Marketing Strategist

Browse our Latest articles!

Radio One Dallas Shakes Up Lineups at 97.9 The Beat, K104 and 105.7 RNB

0
“This strategic realignment strengthens Radio One Dallas’ ability to serve the Dallas-Fort Worth Metroplex with exceptional entertainment, engaging personalities, and compelling content that connects with our audiences.”

The Hill Adds Decision Desk HQ to Insider Membership Ahead of 2026 Midterms

0
"We hope they’ll enjoy exploring the data and channeling their inner political nerd along the way."

TNT Sports Luis Silberwasser Reportedly Not Part of Combined Sports Group With Skydance Merger

0
"With the merger, Skydance now will have access touchpoints in nearly every major pro and college sports entity in the U.S., with the notable exception of the NBA."

Thursday Night Football Posts Fourth Straight Viewership Record on Prime Video

0
"Thursday Night Football on Prime Video is averaging 17.44 million viewers through three games, its best start ever."

Cluster Warfare: The Radio Programming Strategy That Wins Today

Columns Kevin Robinson Kevin Robinson -
"The media landscape today is so fractured that the battle for audience attention requires a clear and sophisticated form of warfare."

Why It’s So Challenging To Find Media Salespeople

Columns Bob Lawrence Bob Lawrence -
"The real challenge for the industry today is not that opportunities are lacking. It’s that the story hasn’t been told well enough."

Popular

The Hill Adds Decision Desk HQ to Insider Membership Ahead of 2026 Midterms

News 0
"We hope they’ll enjoy exploring the data and channeling their inner political nerd along the way."

TNT Sports Luis Silberwasser Reportedly Not Part of Combined Sports Group With Skydance Merger

Sports 0
"With the merger, Skydance now will have access touchpoints in nearly every major pro and college sports entity in the U.S., with the notable exception of the NBA."

Thursday Night Football Posts Fourth Straight Viewership Record on Prime Video

Sports 0
"Thursday Night Football on Prime Video is averaging 17.44 million viewers through three games, its best start ever."

David Samson: Dave Portnoy On Big Noon Kickoff “Doomed From The Start”

Sports 0
"It didn't mix well with the other hosts. It didn't mix well with the audience. It didn't set the tone that [Dave] Portnoy wants to set with his shows. Bringing that tone to the pregame show is not at all interesting for those watching."