Tag: Marketron

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David Samson Underestimated What Radio Means to Baseball

"We don’t need baseball on radio anymore."

Why Fox News’ Ratings Slump Isn’t the Warning Sign Everyone Thinks

People are tired, man. And oftentimes, the most likely answer is the correct one.

FOX Sports Turned World Series Pregame Coverage Into a Championship Performance

"In a broadcast where every detail mattered, FOX’s production staff delivered a performance worthy of the game's biggest stage."

Major League Baseball Has a Problem, and the NFL Is Only Part of It

"Baseball can control whether there are baseball games to watch in 2027. If owners and players can't figure that out, they won't have to worry about the NFL stealing their audience."

Marketron Celebrates 55th Anniversary

“While our technology and the media landscape have transformed significantly, our commitment to innovation and customer success has remained constant.”

Marketron Promotes Todd Kalman to Chief Revenue Officer

"The company is well-positioned to drive further growth for Marketron and our customers. I look forward to what’s next for radio and Marketron.”

Marketron Earns Content of the Year Award for Blog

Aspire was launched in 2021 and serves as a resource center for the company's audience of media sales professionals.

Digital Media Advertising Revenue to Surpass Traditional Media in 2025, BIA Advisory Services Data Shows

In total, U.S. local advertising revenue is projected to reach $170.9 billion between traditional and digital media in 2025.

Marketron Review for Radio Webinar Highlights Need for Radio Evolution for Revenue Success

"It's clear that the industry is in the middle of a transition. And broadcasters have to evolve."

Marketron and BIA Advisory Services Hosting Webinar on Local Ad Spend

Nicole Ovadia, BIA Advisory Services' VP of forecasting and Marketron CEO Jimshade Chaudhari will co-present the webinar which is free to attend.

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Why Fox News’ Ratings Slump Isn’t the Warning Sign Everyone Thinks

People are tired, man. And oftentimes, the most likely answer is the correct one.

FOX Sports Turned World Series Pregame Coverage Into a Championship Performance

"In a broadcast where every detail mattered, FOX’s production staff delivered a performance worthy of the game's biggest stage."

Major League Baseball Has a Problem, and the NFL Is Only Part of It

"Baseball can control whether there are baseball games to watch in 2027. If owners and players can't figure that out, they won't have to worry about the NFL stealing their audience."

Eutopia Credits Hard Work and New York Pride for SiriusXM Success

“Once you can rock the mic in a state where you can hardly pronounce any of the towns, but you still connect with the people, you feel like you can make it anywhere, especially where you’re from."