Marketron and BIA Advisory Services are teaming up for a webinar entitled, ‘Midyear Local Ad Spend Check-In: A Look Back and Forward.’ It will take place on July 25 at 2 p.m. ET and will feature a representative of each company.
Nicole Ovadia, BIA Advisory Services’ VP of forecasting and Marketron CEO Jimshade Chaudhari will co-present the webinar which is free to attend.
The description for the session says, “Local ad spend is on every radio station’s radar. How did the first half of 2024 perform, and what can you expect from the rest of the year? To answer these questions, experts will share data, insights and more in this new webinar for broadcast radio leaders. BIA Advisory Services’ VP of forecasting, Nicole Ovadia, will share the firm’s updated projections and takeaways from the first six months of spending. Marketron CEO Jimshade Chaudhari will also add his industry expertise on these trends and what they mean for the industry.”
A live question and answer session will take place following the presentation.



