Tag: Media Business
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Sinclair: Those Opposing Nexstar-TEGNA Merger ‘Wolves in Sheep’s Clothing’
“They lecture the Commission about competition and the importance of local journalism despite their complete lack of involvement in promoting, preserving, or expanding local news."
2 Lessons the Dr. Pepper Jingle Can Teach News/Talk Radio Pros
Dr. Pepper is a billion-dollar brand. And yet, no one is too big to benefit from being liked.
Netflix Leads Streaming TV Viewership to Record High in December, Nielsen Data Shows
Christmas Day saw a huge increase in viewership for Netflix, as the streaming platform showed an NFL doubleheader and the highly anticipated series finale of Stranger Things.
CNN to Hit Nearly $2 Billion in 2026 Revenue, Warner Bros. Discovery Projections Show
Documents from a lawsuit filed last year reveal that CNN had revenue of $2.2 billion in 2021.
National Religious Broadcasters Join Those Opposed to FCC Lifting Ownership Limits
"Such consolidation risks undermining localism, diminishing viewpoint diversity, and weakening the ability of independently owned and mission-driven stations to serve their communities with responsive, community-focused programming."
NAB: Opponents of Lifting Ownership Cap ‘Rely on Mischaracterized Data’
"It would be one thing if they were citing these studies to diligently identify how local TV station combinations can diminish the provision of news. But unfortunately, there is something more perilous in their position."
Is Nielsen Willing to Burn Nationwide Ratings to Save Its Margins?
"We’ve seen the first crack in a 60-year reign of radio audience measurement."
ChatGPT to Start Testing Ads on Free and Lower-Priced Subscriptions
The company said it will remain open to feedback and that its long-term focus "remains on building products that millions of people and businesses find valuable enough to pay for."
Local Radio and TV Account for Nearly 2.5 Million Jobs and $1.2 Trillion in U.S. Economy, NAB Study Shows
“This industry stands alone in its mission to inform, protect and uplift every community in America, regardless of ZIP code or income level.”
Political Advertising For 2026 Election Cycle Already Past $1 Billion, AdImpact Data Shows
Digital advertising has received the largest share of any medium thus far.