Radio.Cloud and the Worldwide News Network have shared details on a partnership that has the network up and running. It began after the end of CBS News Radio.
What We Know: Red Apple Audio Networks launched the Worldwide News Network on Saturday, May 23. It is using the NewsCloud platform developed by Radio.Cloud. The launch marks the North American debut of NewsCloud. It is a newsroom system designed to streamline news production and distribution. Radio.Cloud says NewsCloud combines newsroom workflows into a single platform. The system supports live newscast distribution through the NewsCloud Player and connects multiple news sources through its editorial interface.
What They Said: “Given our very aggressive deployment timeline, NewsCloud was the best choice for launching the Worldwide News Network. It has been super customized for our operation and will allow us to provide a level of service to affiliates that no other network has ever been able to provide. Our new staff was able to master NewsCloud very quickly.” -Worldwide News Network VP Lee Harris
“For us, this is an exciting milestone. While Radio.Cloud has supported hundreds of affiliates across the United States with cloud-native radio automation for many years, this marks the North American debut of NewsCloud, our newsroom platform. NewsCloud brings the entire newsroom workflow into one unified platform, replacing the many separate tools traditionally used for news production and enabling broadcasters to produce, localize, manage, and distribute news content faster and more efficiently.” -Radio.Cloud CEO and founder Christian Brenner
What Remains Unclear: Potential expansion plans for NewsCloud following the North American launch with the Worldwide News Network remain undisclosed.
What It Means: The expansion of NewsCloud is an important one for Radio.Cloud. With many companies looking into cloud-based operations, having a test case can show off its capabilities. It’s also a benefit to the Worldwide News Network to help structure its operations without major changes to its infrastructure.
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Garrett Searight is Barrett Media’s News Editor, which includes writing daily news stories, features, and opinion columns. He joined Barrett Media in 2022 after a decade leading several radio brands in several formats, as well as a 5-year stint working in local television. In addition to his work with Barrett Media, he is a radio and TV play-by-play broadcaster. Reach out to him at Garrett@BarrettMedia.com.
