Tag: Media Business

"The Big 12 may look back at this deal as necessary survival in a restructured college athletics landscape. Or it may look back at it as the moment it decided an energy drink was worth more than its soul."

Although 44% of respondents expressed at least some level of positivity toward AI voices, that support didn't fully translate into favorable views of stations using the technology.

Audio rates highest for being "accurate and factual" at 58%, edging out video's 55%.

$449.7 million alone was spent in June, according to AdImpact.

You're probably thinking, "Ed, why should I care about all that, especially after a holiday weekend?" Both the Quadrennial Report and the Communications Marketplace Report are due this year. It matters because these reports become the basis for changing the media ownership rules.

Taking a chance is almost always a good thing, even when it doesn't feel that way in the moment. So many people treat failure like the worst possible outcome.

"Danny is a results-driven revenue leader with a strong track record of building high-performing teams and driving revenue growth across multiple platforms."

"Your day-to-day ability to transact on Nielsen currency remains completely unchanged, and this hiatus has no impact on our PPM services for Audio or TV."

Barrett Media President Jason Barrett opened the show by welcoming attendees to SVA Theater in New York.

The shift to digital isn't some looming threat anymore — it already happened, and a lot of the format missed the boat. Now stations need to swim to catch up.