Tag: Media Industry
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The Pros, Cons, and Realities of the Radio Budget Process
"Budgets shouldn’t be excuses. They should be truths. A goal continually worked towards."
Annoying Habits Salespeople Should Avoid in 2026
"The most successful salespeople don’t win by talking more, pushing harder, or promising more…they win by building confidence."
How Heather Bermudez Built a Career Behind the Mic in America’s Toughest Radio Market
"This market is loud, proud, and incredibly diverse."
Why Impact Matters More Than Your Ratings Performance
At this time of the year, I like to look back at the goals I set personally and professionally, and plan for the new...
The Industry According To….Rich Tunkel, Nielsen
"Radio is perceived to be the least effective media, when the data shows just the opposite."
What John Cena’s WWE Career Can Teach Media Industry Professionals
"Are you willing to pay the same price and push the next person forward?"
Holiday Ticket Sale Begins For the 2026 Barrett Media Audio Summit
"With the holidays upon us, we wanted to help make it a little lighter on your wallet."
Does Notre Dame Skipping Bowl Season Really Affect Sports Television?
"Notre Dame skipping the Pop-Tarts Bowl is like Taylor Swift skipping the Grammys. It makes the event a bit less glitzy and dramatic, but the show goes on."
The Biggest Media Shifts of 2025
"This newer menu style of media is reshaping our landscape."
How Gary Bryan Became the Heartbeat of Los Angeles Morning Radio at K-Earth 101
"There aren’t enough crazy people in the business anymore."