Tag: Media Monitors
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RCS Names Susan Larkin President and CEO
"I’m motivated by the opportunity to bring these capabilities together in ways that deliver clarity, smarter decisions, and stronger business outcomes."
RCS CEO Philippe Generali Announces Retirement In February
"During his leadership, RCS diversified aggressively, pushing into data, analytics, and television automation while maintaining a strong foothold in radio technology."
The Industry According To….Rich Tunkel, Nielsen
"Radio is perceived to be the least effective media, when the data shows just the opposite."
Why Radio Programmers and Their Teams Need to Be Listener Obsessed at Live Events
"The entire staff of your station needs to be listener obsessed at every event you participate in."