"We wanted to be more than a media company. We wanted to be a platform and community. We had 25 years of building communities already, so we built On3 to connect that ecosystem."
“It comes with statistics. You place a radio ad, and the station can’t tell you how many people heard it, how many people liked the ad or liked the program.”
"For a sport built on daily dialogue and generational fandom, leaving AM/FM sports radio on the sidelines turns what should be a grand slam opportunity into yet another swing and a miss."
"Major League Baseball and SiriusXM have had a productive relationship for many years, so it’s only natural for us to expand our valuable platforms with this new endeavor."
Various current Major League Baseball players and top-ranked prospects will be on the air with SiriusXM hosts for extended feature segments during the week.
“It comes with statistics. You place a radio ad, and the station can’t tell you how many people heard it, how many people liked the ad or liked the program.”