"The collaboration again leans on Sony’s Beyond Sports technology, which transforms live player tracking data into a fully animated NBA game in real time"
"The network will debut exclusively on YouTube TV, with Xfinity expected to follow shortly after. Additional pay-TV distributors are set to be announced in the coming weeks"
"The NBA legend could sit down for two or three additional interviews with NBC’s Mike Tirico as the network continues its first full season back with the league"
"Keep your flashlight charged, your passwords memorized, and your wallet close. Because in sports media 2025—the scariest things aren’t lurking in the shadows… they’re hidden behind paywalls and lagging internet speeds"
Borrell Associates projects that figure will climb considerably over the next four years as the industry undergoes what it describes as a "great reshuffling."