"While not a direct head-to-head comparison, the viewership figures for Rousey/Carano main event tripled what the other all-female main event brought in boxing."
"It's not about ratings anymore. Ratings are irrelevant. It's now subscriptions and churn. Do you create new subscriptions? Because that's the money. Yes, they sell ads, and yes, they want to sell more, but that's not the primary source of revenue."
"But we have found, by the way, the NFL to be a great partner. And they're looking to innovate constantly. I feel like it's a great American story. Because it's a great American product."