Tag: News Radio
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A Plan to Save Both Local Radio and Television
The common element of success for all media since Gutenberg is providing what the public wants. It’s about the content, not the medium.
92.3 KTAR News Host Bruce St. James Proves You Can Go Home Again
"I got great advice...you don't work for call letters, you don't work for cities, you work for people. You find people you're aligned with, and it's amazing how the rest of it takes care of itself."
8 More Radio Commercial Copywriting Tips
If you do not grab the attention of the listener or viewer, you have failed in your quest to sell more product.
Jesse Kelly: I Don’t Want Audience to Agree With Me on Everything
"If you're offended, I don't give a crap. But if you disagree, that's totally fine."
Sid Rosenberg: Mark Levin ‘The Most Important Voice in Our Country’
"You're brilliant. My audience goes nuts when you come on."
KDKA Names PJ Kumanchik Brand Manager
"The trust he has built within our organization and with listeners and partners makes him a great fit to steward this iconic brand into the future as we grow on many levels.”
Clay Travis: ‘It’s Important for Content Creators to Also Own Their Businesses’
"It makes you uncancellable. I couldn’t have said everything I’ve said without having owned (OutKick)."
How Local TV Can Be A Major Partner in the Future of News/Talk Radio
Both can get more attention in the marketplace by doing things differently, generate positive energy, and most importantly, generate legitimate content people might actually want to see and hear.
Coverage of Kate Middleton and Ronna McDaniel Highlight News Media’s Shift in Digital Age
The news media has gone from "Never argue with someone who buys ink by the barrel," to "Never argue with someone who has unlimited bandwidth."