"Far too many were eager to mock a staged wrestling angle, a promotional appearance, or a calculated branding move that they overlooked what was actually happening."
"We're excited because we feel this is a step forward in using technology to change the way people think about radio. This is really the big data moment for radio, at least as we see it."
"ESPN now has a decision to make. Lean all the way in and risk alienating part of its audience. Or show restraint—and protect the integrity of the platform that made this partnership valuable in the first place."
"Experimentation isn’t the problem. In fact, it’s necessary. Audiences evolve, consumption habits shift, and standing still is the fastest way to become irrelevant. But experimentation without intention? That’s when the square peg keeps getting jammed into the same round hole."
"Radio has that same opportunity right in front of it. It may not come from immediate competition, but from the willingness to say no more. There has never been a stronger argument for change than using the Big Data + Panel model as a catalyst for a better future—especially when it comes from the industry’s lone measurement provider."
"Far too many were eager to mock a staged wrestling angle, a promotional appearance, or a calculated branding move that they overlooked what was actually happening."
"We're excited because we feel this is a step forward in using technology to change the way people think about radio. This is really the big data moment for radio, at least as we see it."
"A.I. does not live in local markets, play games at your remotes, connect with listeners, or comprehend what culture you have built inside your cluster."