Tag: Nielsen Big Data + Panel
Browse our Latest articles!
ESPN Viewership For Men and Women’s College Basketball Up More Than 25%
"Through February 9, women’s college basketball games across ESPN platforms are averaging a 33% increase compared to last season, putting the network on track for its most-watched season in 17 years."
ESPN NFL Divisional Round Broadcast Finishes as Most-Viewed Event in Network’s History
"The Texans–Patriots matchup, which aired Sunday averaged nearly 38 million viewers and officially became the most-watched event ever carried by ESPN."
The NFL Owns the Blueprint for Championship Dominance No Matter the Teams Involved
"Is there a matchup the NFL prefers among its final four? No. The question does not deserve airtime this week. Save the column inches, radio segments, and television debates."
ESPN Studio Programming Viewership Reaches New Highs in 2025
"Get Up, First Take and The Pat McAfee Show each set new records for viewership."
Nielsen Expands Measurement Partnership With Roku
"This partnership combines Nielsen’s expertise in streaming measurement with Roku’s category leadership to give marketers the granular insights they need to grow their brands and drive results."
What Apple Podcasts’ Top Charts of 2025 Reveals About the Relevance of Sports On-Demand Content
"Sports podcasting may not be the juggernaut we’ve been imagining—at least, not yet. For those willing to take risks and rethink the approach, the opportunity is still there"
CBS Sports Viewership for Kansas City Chiefs vs Buffalo Bills Best Since 2007
"The 4:25 p.m. ET kickoff between the Kansas City Chiefs and Buffalo Bills became the most-watched “NFL on CBS” Week 9 game since 2007"
ESPN Establishes New WNBA Viewership Records in 2025
"The network said this year’s playoff performance marked its most-watched WNBA postseason to date and the most-viewed across all networks since 1999"