Tag: Nielsen Radio Ratings

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Triple Tigers’ Shane Profitt to Perform at the 2026 Barrett Media Audio Summit, Damion ‘Damizza’ Young Joins the Lineup

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"Shane is currently on the road opening for Luke Bryan but he's taking a slight detour to join us in NYC to perform for our attendees."

Trend Jacking: The Low-Cost Marketing Strategy Radio Needs Right Now

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"One word of caution: do not jack what you do not understand."

Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

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"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

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"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

With Nielsen, Are You Better Off Than You Were 10 Years Ago?

Columns Dr. Ed Cohen Dr. Ed Cohen -
Certainly, the radio industry has changed quite a bit in the last ten years. I’ll offer some thoughts and it’s a question you may want to ponder as well.

How to List Your Station With Nielsen for Maximum Ratings Results

Columns Dr. Ed Cohen Dr. Ed Cohen -
This is an easy task that won’t require very much of your valuable time. Assuming you’re not planning to change a format, this is a “set it and forget it” task.

One Simple Fix Can Improve Your Nielsen Ratings

Columns Dr. Ed Cohen Dr. Ed Cohen -
I can’t endorse this exercise strongly enough, especially for spoken word formats.

The Monthly Secret Behind PPM Ratings

Columns Dr. Ed Cohen Dr. Ed Cohen -
The best way to think about PPM is that a monthly is an average of 28 one-day surveys.

Reasons to Love the PPM Analysis Tool

Columns Dr. Ed Cohen Dr. Ed Cohen -
It’s not the easiest piece of software to use, but when it comes to tearing apart PPM data, nothing beats it.
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Trend Jacking: The Low-Cost Marketing Strategy Radio Needs Right Now

Columns 0
"One word of caution: do not jack what you do not understand."

Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

Features 0
"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

Columns 0
"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

Columns 0
"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."