Tag: Paramount

Browse our Latest articles!

What to Know Ahead of the 2026 Barrett Media Audio Summit

"If you are not a sponsor, ticket buyer or recipient of a complimentary guest pass and plan to attend, reach out asap. You must be on the ticketed list to gain entry."

How Country Radio Is Turning Up the Volume for America’s 250th

"America's 250th birthday is pushing programmers to go bigger."

Taylor Swift, Beyoncé, BTS: Inside Women’s Rise In Live Music

You don't need a research report to figure this...

Broadcast Companies Must Rethink Podcast Cross Promotion on Sports Radio Stations

"Broadcast radio remains one of the most powerful promotional tools in media. But power without precision is wasteful. If companies want better results, they need a cross-promotional model that reflects how audiences actually discover content today."

UFC Signs Seven-Year Media Rights Agreement With Paramount

"This is a milestone moment and landmark deal for UFC, solidifying its position as a preeminent global sports asset"

Urban Radio and Late-Night TV: Who’s Making the Calls?

In Urban radio, we’ve experienced this all too often. If there’s a sales problem, some decision-makers believe that cutting the quality of content will somehow fix it.

Lawmakers Question Whether Paramount/Skydance Merger ‘Should Be Investigated’

“Bribery is illegal no matter who is president."

YouTube Maintains Largest Share of TV Viewing for Third Straight Month

"YouTube held its position as the top media company in Nielsen’s April 2025 Media Distributor Gauge report, capturing 12.4% of audiences’ time spent watching television."

CBS News Scott Pelley States Journalism Is Under Attack In Commencement Speech

"Journalism is under a attack. Universities are under attack, freedom of speech is under attack,”

Paramount CEO Bob Bakish Exits Amid Push to Sell or Merge

Bakish's exit coincides with the company's quarterly earnings call Monday afternoon after the markets close.

Paramount Eliminating 800 Jobs in Round of Layoffs

“These adjustments will help enable us to build on our momentum and execute our strategic vision for the year ahead — and I firmly believe we have much to be excited about.”

Paramount CEO Bob Bakish Alerts Staffers on Impending Layoffs

Paramount CEO Bob Bakish announced layoffs at the company Thursday, claiming it would need to "operate as a leaner company and spend less".

Popular

How Country Radio Is Turning Up the Volume for America’s 250th

"America's 250th birthday is pushing programmers to go bigger."

Taylor Swift, Beyoncé, BTS: Inside Women’s Rise In Live Music

You don't need a research report to figure this...

Broadcast Companies Must Rethink Podcast Cross Promotion on Sports Radio Stations

"Broadcast radio remains one of the most powerful promotional tools in media. But power without precision is wasteful. If companies want better results, they need a cross-promotional model that reflects how audiences actually discover content today."

TikTok Tests Voice Calls, Bringing Back a Classic Radio Tactic

"For TikTok, every retained interaction is valuable."