Tag: Paramount+

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How Armstrong & Getty Built a Show by Refusing to Sound Like Anyone Else

"I think we decided very early in our careers — decades ago — that we were going to do it our way. And if we failed, we would never wonder, 'Gosh, I wonder what would happen if we'd done it our way.'"

20 Brands In 20 Days: Brian Michel, KYGO & KOSI, Denver

"What you can't do is create for the community unless you really are part of it and have lived it."

The Industry According To: Frank Kramer, KLOS/Los Angeles

"As much as we have fun in our ridiculousness, the fact that our community comes together to support each other and we are that conduit gives the show and myself more purpose and satisfaction."

Why Netflix Can’t ‘Netflix’ The Field Of Dreams Game

"Netflix has spent its first MLB season attempting to prove it can create a live sports event that feels different. Now, it has an opportunity to prove it understands something equally important: Different doesn’t always mean more."

Ariel Helwani: UFC Dropping ESPN Could Harm Exposure of Sport

"I think the reason why the UFC is getting a billion dollars from Paramount is because of ESPN"

Brent Musburger Returns To Celebrate 50th Anniversary of ‘The NFL Today’ September 21 on CBS

"The broadcast will blend retro graphics and theme music with modern technology, giving viewers both a nostalgic trip and the in-depth analysis they expect from today’s NFL Today"

Did the UFC Sacrifice Exposure for a Bigger Check From Paramount, CBS?

"You must wonder—was the focus the exposure or the amount on the check that was cut"

Sports Fans Were Wrong About Cable, and Now Are Paying the Price

"For the sports fan, the current streaming model is not an upgrade. It’s a downgrade wrapped in an illusion of choice"

CBS Sports, Pac-12 Extend Broadcast Rights Through 2030-2031 Season

"I am thankful to the team at CBS Sports for seeing our vision and investing in our shared future as we build, launch and realize a new Pac-12 together"

CBS Sports Acquires Rights to Present World Rugby Games in the U.S. Through 2029

"With rugby’s popularity continuing to grow here in the U.S., this is the perfect moment to bring every major World Rugby competition to CBS Sports and Paramount+."

The Podcast: Competition or Urban Radio’s Play Cousin

Podcasts provide valuable content for social media, opening the door for additional revenue opportunities through sponsorships and added-value promotions.

Paramount, YouTube TV Announce New Multi-Year Agreement

"We look forward to extending our long-standing partnership and giving audiences greater access to their favorite programming"

‘The Grammy Channel’ Returns To SiriusXM For The Fifth Year

As a lead up The Grammy Channel will feature the superstars new artists and songs nominated for this year’s awards.

The Hidden Dangers of ‘Free’ as a Marketing Message

I can tell you right up front that as Market Manager, we NEVER give away free commercials. There is value to everything we offer to listeners and clients alike.

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20 Brands In 20 Days: Brian Michel, KYGO & KOSI, Denver

"What you can't do is create for the community unless you really are part of it and have lived it."

The Industry According To: Frank Kramer, KLOS/Los Angeles

"As much as we have fun in our ridiculousness, the fact that our community comes together to support each other and we are that conduit gives the show and myself more purpose and satisfaction."

Why Netflix Can’t ‘Netflix’ The Field Of Dreams Game

"Netflix has spent its first MLB season attempting to prove it can create a live sports event that feels different. Now, it has an opportunity to prove it understands something equally important: Different doesn’t always mean more."

Why Ben & Woods’ Latest Extensions Could Be Their Grand Finale With 97.3 The Fan

"I got fifteen and a half years in San Diego doing morning radio. The last eight with Ben have been the most magical. Anything beyond that is just gravy for me. Honestly, if I had my way, this would be the last contract maybe."