Tag: Pete Mundo

I'm not saying this removes any concerns that persist, but it is also a clear sign that the narrative of radio as dead simply isn't grounded in reality.

As we get set for this silly, but oftentimes entertaining season, there are a few things to keep in mind.

While it might be admittedly scary to step away, for fear of missing stories or getting out of rhythm, it will be beneficial. The show will be there when you get back.

At its very core, a listener scrolling through podcast episodes is making a direct choice, and you're now armed with clear data showing you what hundreds or thousands of your listeners prefer.

Personality-driven content is a major reason for Fox's continued success.

As has been written about and discussed plenty on Barrett Media and elsewhere this week regarding the sports radio wars between the "old school"...

This data doesn't mean we can take our foot off the pedal when it comes to expanding our brand across various digital platforms.

​How can we take advantage in news/talk with content and/or listener-engaging events that can engage beyond the die-hard political base? Think about how sports are able to hyper-engage their audience and grab the casual sports fans.

"A total of 58 program directors appeared on ballots submitted for voting consideration in the Mid Market News/Talk Radio Stations category."

Trying new voices, testing digital opportunities, taking chances on content that may not be perceived as “traditional” in the News/Talk space, and experimenting with imaging, bumpers, and liners are all logical steps.