Tag: PGA Tour

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The Industry According To: Kathleen, Kesley, & Chris, Columbia Records

"Relationships matter. Analytics matter. Being able to speak the language matters."

Why TikTok Followers Don’t Equal Radio Talent

"Some creators can. Others simply do not translate."

Tom Brady’s Viral Weekend Was A Business Lesson Sports Media Missed

"Far too many were eager to mock a staged wrestling angle, a promotional appearance, or a calculated branding move that they overlooked what was actually happening."

Why Cumulus Sees Xperi Data as a Big Data Breakthrough for Radio

"We're excited because we feel this is a step forward in using technology to change the way people think about radio. This is really the big data moment for radio, at least as we see it."

PGA Tour CEO Brian Rolapp Believes New Schedule, Format Positions Tour “Better” For Media Partner Deals

"I believe these changes put us in a much better position to compete with all of the alternatives that any media partner has for their programming dollars."

LIV Golf Reportedly Seeking Private Investment for League Survival

"Currently, LIV Golf claims it can reach profitability in just 20 months should it secure the full $250 million. However, if LIV does not, reporting states the league will be reliant on “rising team values and a new media rights deal” in order to reach profitability."

SiriusXM Plots 2026 PGA Championship Coverage

Brian Katrek will handle play-by-play duties.

PGA Tour Cuts Four Percent of Overall Workforce

"Beyond the layoffs, 73 open positions will go unfilled."

PGA Tour CEO Brian Rolapp on Battle for Media Rights Dollars: “Innovate or Die”

"It's a tough landscape out here for sports fans. They have a lot of choices. Media partners have a lot of choices of who they want to promote and who they want to distribute. If there's anything I learned from the NFL, it's you innovate or you die."

PGA Tour CEO: New NFL Rights Deals Could Leave Little Money for Everyone Else

"If the NFL grows at that scale, it just doesn’t leave a lot of money out there for everybody else."

Several Leagues Reportedly Attempting To Accelerate Media Deal Talks Ahead of NFL Discussions

"Waiting too long could mean negotiating in a market already depleted by football’s gravitational pull."

Versant Announces USA Sports Division Housing WWE, NASCAR, WNBA and More

"Our new USA Sports brand and division name leans into USA Network’s decades-long reputation as a top national sports and entertainment network"

NBCUniversal Signs Mutli-Year Advertising Agreement With DraftKings

"There is no better company to integrate into our unrivaled portfolio of sports properties"

Gregg Giannotti: ‘So Jealous’ of Adam Schefter Reporting from Travelers Championship

"And you know he’s going to be great at it and you know that he’s going to be prepared."

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Why TikTok Followers Don’t Equal Radio Talent

"Some creators can. Others simply do not translate."

Tom Brady’s Viral Weekend Was A Business Lesson Sports Media Missed

"Far too many were eager to mock a staged wrestling angle, a promotional appearance, or a calculated branding move that they overlooked what was actually happening."

Why Cumulus Sees Xperi Data as a Big Data Breakthrough for Radio

"We're excited because we feel this is a step forward in using technology to change the way people think about radio. This is really the big data moment for radio, at least as we see it."

A.I. in Radio: Where Is the Uncrossable Line?

"A.I. does not live in local markets, play games at your remotes, connect with listeners, or comprehend what culture you have built inside your cluster."