Tag: Podcast Business

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Is Nielsen’s Diary Service Headed for a Major Overhaul?

What Nielsen is proposing is both radical and evolutionary at the same time.

America 250 Is a Moment That Sports Radio Was Built For

"America 250 shouldn't be viewed as another marketing campaign or corporate initiative. It should be viewed as an opportunity to remind audiences what great local sports radio does best."

What Pizza Hut and Heinz Can Teach Classic Rock Radio Programmers

"Your station can do something Yum Brands and Heinz can't"

Is Your Radio Station Preparing to Change Formats? Watch for These Signs

"Sometimes the clock simply runs out."

Spotify Pays More Than $100 Million to Podcasters, Including Joe Rogan, During 2025 1st Quarter

The Spotify Partner Program is eligible for podcasters in the United States, the United Kingdom, Canada, and Australia.

Top Podcast Advertisers Spent More Than $50 Million in March, Magellan AI Data Shows

T-Mobile overtook BetterHelp as the top podcast advertiser in March.

Meet The Podcasters: Richelle Markazene, Omaha Productions

"We have always looked at our audio part of the company and our audio slate as one that we are not only free too, but also would like to stand outside of a football."

Former KFI-AM 640 News Director Chris Little Launches Podcast Focused on Improving News Coverage

"The Death of News focuses on how news media members can work more efficiently and effectively, while ensuring they get accurate information that allows for compelling and memorable stories."

YouTube Podcast Use Has Grown 10% in 18 Months While Spotify Drops Slightly, New Data from Coleman Insights and Amplifi Media Shows

“YouTube is the only one that's grown in any notable way in the last year and a half.”

Podcast Advertising Revenue Grew More Than 25% in 2024, New IAB Data Shows

“Growth is also driven by podcast serving as an important platform for political advertisers to engage with voters ahead of the election.”

Meet The Podcasters: Courtney Hirsch, Jomboy Media

"I really believe in the future of YouTube. I think that is where our strongest community lies. As we grow, I am protective of keeping that YouTube community and that core community intact."

Sounds Profitable’s Tom Webster Believes the Time is Right for the Podcast Industry to Have a Cohesive Message to Advertisers

"Podcasting is the most versatile medium, and I think more and more we're learning that the same people will dip back and forth between audio and video versions of their favorite shows. And I think that's a message that we haven't really talked about in podcasting."

WWE, Fanatics Announce “What’s Your Story?” Podcast Hosted By Stephanie McMahon

“This podcast is the perfect medium to do just that, in a very informal environment, where we can all just be ourselves.”

77% of Podcast Consumers Alternate Between Audio and Video Usage, New Coleman Insights and Amplifi Media Dat Shows

"It’s not enough to say lots of people use YouTube for podcasts. The way they are using YouTube is also changing.”

Popular

America 250 Is a Moment That Sports Radio Was Built For

"America 250 shouldn't be viewed as another marketing campaign or corporate initiative. It should be viewed as an opportunity to remind audiences what great local sports radio does best."

What Pizza Hut and Heinz Can Teach Classic Rock Radio Programmers

"Your station can do something Yum Brands and Heinz can't"

Is Your Radio Station Preparing to Change Formats? Watch for These Signs

"Sometimes the clock simply runs out."

How Radio Can Own the Taylor Swift Wedding Weekend

"Just in case we're only weeks away from America's royal wedding, let's get prepared!"