Tag: podcast research

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How Armstrong & Getty Built a Show by Refusing to Sound Like Anyone Else

"I think we decided very early in our careers — decades ago — that we were going to do it our way. And if we failed, we would never wonder, 'Gosh, I wonder what would happen if we'd done it our way.'"

20 Brands In 20 Days: Brian Michel, KYGO & KOSI, Denver

"What you can't do is create for the community unless you really are part of it and have lived it."

The Industry According To: Frank Kramer, KLOS/Los Angeles

"As much as we have fun in our ridiculousness, the fact that our community comes together to support each other and we are that conduit gives the show and myself more purpose and satisfaction."

Why Netflix Can’t ‘Netflix’ The Field Of Dreams Game

"Netflix has spent its first MLB season attempting to prove it can create a live sports event that feels different. Now, it has an opportunity to prove it understands something equally important: Different doesn’t always mean more."

New Data: 61% Of Podcast Consumers Discover Their Favorite Shows Through YouTube, Social Media

"What this research makes clear is that discovery is happening where people already spend their time. YouTube, social feeds, search, and personal recommendations have become the front door to podcasting."

Political Talk and News Podcast Listeners Evenly Split Down Party Lines, Sounds Profitable Data Shows

"If you were designing a genre from scratch to perfectly mirror the podcast audience, you couldn’t do much better than News."

Median Age of First Time Podcast Listener is 35, New Edison Research Data Shows

"Half of first-years may be under the age of 35, but that also means half are over 35. That’s a healthy sign that the medium appeals to everyone."

Podcast Time Spent Listening Peaks in Middays, Edison Research Data Shows

That midday figure is just slightly higher than the 6-10 AM window.

Digging Through Data: Steven Goldstein, Amplifi Media

Barrett Media is speaking with some of the top media researchers in the field to see what trends stood out in 2024 and what matters most in research for 2025.

Digging Through Data: John Boyne, Jay Nachlis of Coleman Insights

Barrett Media is speaking with some of the top media researchers in the field to see what trends stood out in 2024 and what matters most in research for 2025.

Seller to Seller: John Goforth, Magellan AI

"I love hiring people to do job A so they are ready to do job B in six months and that's always been a really successful tactic for me as well."

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20 Brands In 20 Days: Brian Michel, KYGO & KOSI, Denver

"What you can't do is create for the community unless you really are part of it and have lived it."

The Industry According To: Frank Kramer, KLOS/Los Angeles

"As much as we have fun in our ridiculousness, the fact that our community comes together to support each other and we are that conduit gives the show and myself more purpose and satisfaction."

Why Netflix Can’t ‘Netflix’ The Field Of Dreams Game

"Netflix has spent its first MLB season attempting to prove it can create a live sports event that feels different. Now, it has an opportunity to prove it understands something equally important: Different doesn’t always mean more."

Why Ben & Woods’ Latest Extensions Could Be Their Grand Finale With 97.3 The Fan

"I got fifteen and a half years in San Diego doing morning radio. The last eight with Ben have been the most magical. Anything beyond that is just gravy for me. Honestly, if I had my way, this would be the last contract maybe."